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Café & Sweets · Myoban

Okamotoya Baiten (Jigoku-mushi Pudding) 岡本屋売店

Myoban cafe that made 'jigoku-mushi purin', custard pudding steamed in volcanic vapour, famous across Japan. Eat it on the terrace above the steaming valley.

Hours8:30-18:30 (last order 17:30)
ClosedOpen daily
PriceJigoku-mushi pudding: ¥400
Onsen-tamago udon: ¥650
Getting thereJizo-yu-mae bus stop (Kamenoi Bus), 1 min walk
Time needed30 minutes
Best timeMid-morning
Address4 Myoban, Beppu, Oita

About

Okamotoya has been steaming its custard pudding in the natural geothermal steam of Myoban since 1988, using the same recipe of eggs, milk and sugar with a bittersweet caramel; the steam's gentle heat gives a dense, smooth texture. It sparked the 'hell-steamed pudding' craze that now has copies at every hell. The little roadside shop and cafe also serves onsen-tamago udon, egg sandwiches made with steam-cooked eggs, jigoku parfaits and pudding soft-serve, and the terrace looks down over the yunohana huts and the valley. Just across from the Jizo-yu-mae bus stop in Myoban.

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Open in Google Maps · Info checked 2026-10-09

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