Pokémon & Character Store · Shibuya

Nintendo TOKYO ニンテンドートウキョー

Nintendo's first official store in Japan, on Shibuya Parco 6F: giant Mario and Link statues, store-exclusive Mario, Zelda, Animal Crossing and Splatoon goods, and playable demo units.

Hours10:00–21:00

ClosedIrregular (follows Shibuya Parco)

PriceFree

Getting thereShibuya Station (Hachiko Exit), 8 min

Time needed30–60 minutes

Best timeWeekday morning

AddressShibuya PARCO 6F, 15-1 Udagawacho, Shibuya City, Tokyo

Websitenintendo.com/jp/officialstore/index.html

About

Nintendo Tokyo opened in November 2019 as the company's first directly run store in Japan and is still the place to buy official merchandise you won't find elsewhere: Super Mario tableware, Animal Crossing bells-and-leaf stationery, Splatoon apparel, Zelda replica items and a rotating line of 'Nintendo Tokyo' exclusives. Kids (and adults) pose with the big Mario figure at the entrance and the life-size Link. Demo stations let you try current Switch titles, and you can buy consoles and games, including Japanese editions. At busy times entry is controlled with free numbered tickets, handed out on Parco 1F before opening and at the 6F Mario statue after opening.

Highlights

Big Mario figure at the entrance and a life-size Link from Breath of the Wild
Nintendo Tokyo-exclusive goods and seasonal limited items
Playable demo units for current Switch titles
Splatoon, Animal Crossing, Kirby and Zelda sections
Neighbours Pokémon Center Shibuya and the Capcom Store

Tips

On weekends and holidays, grab a free numbered entry ticket (seiriken), before opening on Parco 1F
Weekday mornings usually mean walk-in entry
Bring your passport for tax-free on purchases over ¥5,000
Popular items have per-person purchase limits

Open in Google Maps · Info checked 2026-10-09

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Nintendo TOKYO ニンテンドートウキョー

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